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Imprima Predicts Big Changes As It Introduces Five-Star Service To EU Capital

Financial Communications specialist, Imprima, is expanding its European footprint with the opening of a new office in Brussels. Located in the centre of the financial district, Imprima has chosen its location in a deliberate attempt to improve its service to existing clients and to demonstrate to potential clients the strength of its offering. With established offices in London, Amsterdam, Paris, Frankfurt and Stockholm, Imprima has chosen to establish a permanent base in Belgium in response to its clients’ requests for a more local service. The Brussels arm of Imprima will offer a range of financial communications services to clients in investment banks, law firms, corporate finance divisions of accountants, M&A boutiques and real estate. Jessica Stheeman, Sales Director, says: "This is the natural time to open an office in Belgium. We have been working closely with clients here for some time and creating a base here is a clear demonstration of our respect for them and our ongoing commitment to providing exemplary service." Industry analysts at Imprima have predicted a significant rise in the use of Virtual Datarooms (VDR) in Belgium. Presently the ratio is estimated at 30/70 – virtual vs. physical datarooms and this figure is expected to be 80/20 by 2010 with the vast majority favouring VDR. Ms Stheeman says: "Imprima is hugely experienced in this area; we have seen the same swing occur across Europe and collaborated with our clients to make the transition from physical to virtual stress-free. With our assistance, our Belgian clients are rapidly becoming accustomed to VDRs, and through being here in Brussels, we can add even more value with our early-stages professional services." Imprima will officially open its Belgian doors on April 1st 2008 and is looking forward to a successful relationship with the region. The company’s long term plans are to continue to expand in this way, providing a multi-lingual and culturally astute local service with a global reach. April 2008 For additional information, contact
brussels@imprimagroup.com

For press enquiries:-
Paula Battle, Battleplan Creative Communications – paula@battleplancreative.com For all other enquiries:-
Jessica Talma Stheeman, Sales Director – jessica.stheeman@imprimagroup.com +32 (0) 2 5177 194 or +31(0) 651 833747

About Imprima

Imprima is the financial communications arm of the Mercurius Group B.V, a specialist printing, publishing and communications group with a Pan-European base and a presence in over 40 key financial centres worldwide. Mercurius employs over 900 people and is wholly owned by HAL Investments B.V, a Dutch Investment company listed on the Euronext Stock Exchange. Through concentrating on its core skills, Imprima has the flexibility to function as an independent, whilst offering its customers inherited skills gained from a century of successful operations. Imprima has developed an evolving portfolio of products and services to meet its client's financial communications needs. Operating in three key areas; Capital Market Transactions, Due Diligence Services and Corporate Reporting, Imprima provides services to investment banks, financial institutions, law firms and corporations across the globe. Where Imprima really excels is in its ability to create a bespoke experience, devising flexible solutions and delivering on every deadline. All of Imprima's operational procedures are blueprinted and constantly scrutinised to identify areas where improvements can be made. Imprima holds the quality certification BS EN ISO 9001:2000. This means that the British Standards Institute has independently confirmed its procedures and controls as meeting international standards. Imprima's clients can be confident that not only is Imprima committed to providing quality and high standards, there is also a quality management system in place that provides an illustration of precisely how these processes and practices should be carried out, at all times.


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